Profile
Holder of BA and MSc degrees in clothing and textiles
PHD in marketing (international luxury fashion brand ).
#creator of Bakkah for hajj and Uomrh clothing .
#licensee of the moneytree program for financial litracy.
#coordinator of training program in retailing for women.
Research Interests
ALL THAT CONCERNS CONSUMERS BEHAVIOR AND THE FACTORS THAT INFLUENCE THEIR CLOTHING PURCHASES
#BRANDS
#MARKETING STRATEGIES
Scientific interests
MARKETING
BRANDS
CONSUMER BEHAVIOR